INVICTA'S STORY

Established in 1952 by João Fernando Sobral, Invicta is a synonym for products that preserve the best flavors and fragrances at the ideal temperature. With a deep passion for what it does, Invicta constantly invests in new alternatives, in line with the changes in behavior and focused on the future. We are constantly improving our social and environmental policies aiming to prioritize sustainable actions.

We have ensured our independence since the early days:

In 1963, molding and tooling rooms are set up to build and maintain the plastic injection molds.

In 1967, the company becomes a joint stock company.

In 1985, a new industrial plant is built in Pouso Alegre, State of Minas Gerais,

to centralize all the manufacturing lines.

In 1987, the new plant is inaugurated; its privileged location makes the logistics processes even more efficient.

On August 1, 2012, Sobral Invicta S.A. is purchased by The Coleman Company, Inc. – an international innovation and sales leader of outdoor recreation products. Merging with Coleman was a huge opportunity for Invicta to achieve global expansion.

Invicta is currently the only Brazilian company that manufactures all the glass vials for its thermos line by itself.

The 20,600 m2 facility is installed in a 110.000 m2 area.

Several manufacturing divisions operate within a highly functional system:

  • Glass manufacturing (glass flasks, pots, glasses, and jars);
  • The plastic injector and plastic blower line (components for thermos bottles, isothermal products, and the homeware and organizers line);
  • And the stainless steel manufacturing line (thermos components).

More than 850 employees make Invicta an important player in urban development, which also results in hundreds of indirect jobs. With dozens of representatives throughout the country, our sales force covers Brazil entirely.

We have been exporting to more than 40 countries in the Americas, Europe, Africa, and Asia, which certainly makes us a world-class company.

This is how we follow the main trends in the industry, by offering new products that meet customers expectations both in Brazil and abroad.

We are renowned in terms of product development and innovation and for successfully accomplishing the largest number of product launches in the last few years.

The acknowledgement of our work and efforts has resulted in the fact that we have become the TOP OF MIND brand in the thermos industry.

We are proud to be a synonym for thermal conservation products, to be a market leader, and to have been ranked consecutively among the Top Five best suppliers in the thermos bottles category.

We focus on policies that prioritize the planet and life. We assume our responsibility for the community and the new generations. We constantly aim to find more and better solutions for the daily life of our consumers.

Invicta, always doing the best for you.

Missão

Facilitar o dia a dia e proporcionar o bem estar dos consumidores dentro e fora do lar.

Visão

Ser referência no mercado, com soluções de valor para o dia-a- dia de nossos consumidores.

Valores

• Foco nos custos como forma de geração de valor aos clientes e acionistas;
• Prazer em servir o cliente;
• Ética e transparência nas relações;
• Incentivo à inovação e melhorias de processos;
• Reconhecimento, valorização das pessoas e incentivo ao trabalho em equipe;
• Delegação e crença nas pessoas;
• Diversão, trabalho duro e execução.

Endereços

MINAS GERAIS - FÁBRICA

Al. Manoel Antônio Sobral, 701 - Distrito Industrial
Pouso Alegre - MG - CEP 37556-835
Tel (35) 3449 7100 - Fax (35) 3449 7109

SÃO PAULO - ESCRITÓRIO COMERCIAL

Rua do Rocio, 351, Cj 52 - Vila Olímpia
São Paulo - SP - CEP 04552-000
Tel (11) 5503 1100 - Fax (11) 5503 1122